Nov 25, 2013
Welcome to episode #385 of Six Pixels Of Separation - The Twist Image Podcast. True story: when we first started Twist Image back in 2000, I wasn't sure how we were going to get any new clients. I started reading books, attending seminars and doing anything I could to up my game in regards to sales and selling. At every turn, the name Jeffrey Gitomer kept creeping up. From his amazing (and free!) e-newsletter, Sales Caffeine (which I still read religiously), to seminal books like The Sales Bible. Back then, he was offering up teleseminars (like Webinars, but over the phone). They weren't that expensive, but I would still order them, invite a bunch of people over to my office, and we would all split the fee as a way to save some money. I'm sure Jeffrey didn't allow that, but I didn't have the money so I got resourceful. Since then, Jeffrey has continued to pound out bestselling business books at a frenetic pace and it's a crazy world that allows me to also call him a friend. Most recently, he published Jeffrey Gitomer's 21.5 Unbreakbale Laws of Selling - Proven Actions You Must Take To Make Easier, Faster, Bigger Sales... Now And Forever (now that's a title!). As part of the book launch, Jeffrey invited me to add some bonus material for those who would purchase the book on launch day. We recorded this conversation as a that bonus content. Thankfully, Jeffrey was kind enough to allow me to release it now that the launch phase of the book has subsided. I'm thrilled to share this with you. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #385 - Host: Mitch Joel.
Tags: 21 5 unbreakable laws of selling advertising podcast blog blogging brand business book business podcast david usher itunes jeffrey gitomer marketing podcast podcast podcasting sales sales caffeine selling the sales bible