Oct 21, 2012
Welcome to episode #328 of Six Pixels Of Separation - The Twist Image Podcast. It's great to have Jeremiah Owyang back on the podcast. He's currently Partner of Customer Strategy at Altimeter Group, a research based advisory firm started by Charlene Li (Groundswell and Open Leadership). I've been following Jeremiah (and admiring him) since his days at Forrester Research and was one of the earlier readers/fans of his blog, Web Strategy. He's back to discuss how businesses are becoming more social, and what this means to marketing and media professionals. We also tackle his latest research report: The Converged Media Imperative: How Brands Will Combine Paid, Owned and Earned Media. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #328 - Host: Mitch Joel.
Tags: advertising podcast altimeter group blog blogging brand business book charlene li david usher digital marketing facebook forrester research groundswell itunes jeremiah owyang marketing marketing blogger marketing podcast online social network open leadership podcast podcasting social media the converged media imperative web strategy