Nov 27, 2016
Welcome to episode #542 of Six Pixels Of Separation - The Mirum Podcast. Our team at Mirum has launched a interesting program for InterContinental Hotels & Resorts. It's a series that takes places across multiple InterContinental properties to tell stories that will get consumers excited about what travel brings into their lives (beyond visiting a different city or country). The first part of this program has been focused on the theme of "fascination." With that, our team connected with famed bestselling author, Julie Klam, at the InterContinental New York Barclay's Gin Parlour for a conversation about the power of fascination. Truthfully, I had nothing to do with this project, but jumped at the opportunity to have Julie on this show. I've been a fan of her work for a long time. Julie Klam interned at Late Night with David Letterman and went on to write for the likes of Rolling Stone, Harper's Bazaar, and The New York Times Magazine. She also worked on the VH1 television show Pop-Up Video, where she earned an Emmy nomination for Outstanding Special Class Writing. She's the author of many narrative non-fiction books like Friendkeeping, Love At First Bark, You Had Me At Woof and Please Excuse My Daughter. Her next book, The Stars In Our Eyes, will look at celebrities, memes and what makes us all so enraptured by those who have influence. So what makes us fascinated? Do we all have the same ability to capture attention like celebrities? Where do great stories come from? Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #542 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog emmy Facebook fascinate fascination friendkeeping google harpers bazaar influence influencers intercontinental intercontinental hotels iTunes j walter thompson julie klam jwt late night with david letterman leadership podcast love at first bark management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog please excuse my daughter rolling stone social media the new york times magazine the stars in our eyes twitter vh1 vh1 pop up video wpp you had me at woof