Jul 17, 2016
Welcome to episode #523 of Six Pixels Of Separation - The Mirum Podcast. One of the most fascinating writers on the scene these days is Maria Konnikova. She's a regular columnist at The New Yorker who focuses on the intersection of psychology and culture. It's playful, fascinating and deeply relevant to those thinking about consumers and how to grow your business. Recently, she published a book titled, The Confidence Game, in an effort to unpack why we get fooled by others and how we deal with that when it happens. She's also the author of Mastermind - How To Thnk Like Sherlock Holmes (which came out in 2013). It's one thing when somebody wrongs us, it's a completely other thing when we willingly allow ourselves to get conned. Are there learnings from the con world? You know it. Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #523 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #523 - Host: Mitch Joel.
Tags: advertising podcast audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast maria konnikova marketing marketing blog marketing podcast mastermind mirum mirum agency mirum agency blog mirum blog scott monty social media the confidence game the new yorker twitter wpp