Dec 6, 2015
Welcome to episode #491 of Six Pixels Of Separation - The Mirum Podcast. It takes quite a bit to get my attention when it comes to business and non-fiction books. Make no mistake about it, I'm no book snob, but rather a huge reader (almost two books a week). You get to a point (decades in), when you begin to wonder if you will ever read something new, delicious, fascinating and exciting. Then came along a non-fiction parenting book that summarizes social science research on how media affects kids and also provides parents facts and tools - in a realistic manner - about how to best deal with the onslaught we're facing when it comes to devices and the media that we both consumer and create. The book is called, Media Moms & Digital Dads, and the author is Dr. Yalda T. Uhls. Dr. Uhls is an award-winning child psychological researcher who also with the amazing Common Sense Media. Prior to becoming a doctor, Dr. Uhls spent over 15 years in the film business working as a senior level studio executive developing movies with writers and directors, and later as a producer working on television and movies. If you have kids and are curious about how to manage technology and media, this one is for you. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #491 - Host: Mitch Joel.
Tags: advertising podcast audio blog blogging brand business blog business book business podcast common sense media david usher digital marketing digital marketing agency digital marketing blog dr yalda t uhls google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast media moms and digital dads mirum mirum agency mirum agency blog mirum blog wpp yalta t uhls