May 17, 2015
Welcome to episode #462 of Six Pixels Of Separation - The Mirum Podcast. I first met Mark Evans close to fifteen years ago. We were both speaking during a three-day conference dedicated to corporate blogging. Yes, it was a long time ago. Long before social media was a channel. Back then, Mark was the technology reporter for a national newspaper and was open (but still, somewhat, skeptical) about just how far blogging could go. Since then, he's become the founder of a well known event called, mesh, and has become a full-time consultant that helps startups to tell better stories. With that, he most recently published a book called, Storytelling For Startups. But don't worry, if you're not a startup, this is all about story-driven marketing. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #462 - Host: Mitch Joel.
Tags: business podcast advertising podcast audio blog blogging brand business book david usher digital marketing digital marketing podcast mark evans marketing marketing podcast mesh mirum mirum agency storytelling for startups twitter